2019 Dallas Cowboy & JCPenney Partnership Holiday Fleece Promotion
Stakeholders: Dallas Cowboys and JCPenney Partnership Marketing
Concept development, art direction and execution of a compelling campaign that drives sales and in-store traffic. Campaign included: In-store visuals and point-of-sale signage, digital signage at the Cowboys Ford Center, Landing page and email
Landing Page
Ford Center Digital Signage
In-Store Signage
Pizza Hut Rewards Program Promotion
Conceptual development and execution of direct mailer that drives awareness and new memberships to Pizza Hut Rewards Loyalty Program.
